A Wildstar Weddings Course

Run It Like a Business

The operations course for solo wedding professionals who are good at their work and ready to build a backend that matches it.

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You're good at your work.
The backend is a different story.

Most solo wedding professionals lose bookings not because their pricing is wrong or their work isn't good enough — but because they're slow to respond, they forget to follow up, or they never asked for the review.

That's not a talent problem. It's a systems problem. And it compounds quietly. Every inquiry that falls through. Every client who didn't come back with a referral because the post-event follow-up never went out.

The inquiry came in. You meant to follow up. You didn't. They booked someone else.

Run It Like a Business is a six-module operations course for solo wedding professionals — officiants, photographers, and planners — who want to run the backend of their business as well as they run the front.

What's Covered

Six modules. One system.

Built for solo operators working at real-world volume — 20 to 60 bookings a year, part-time or full.

01

The Foundation

Define your actual offer. Set a client capacity that matches your life. Understand whether you're booked or profitable — and what the difference looks like.

  • Package scope definition
  • Real capacity calculation
  • Time-per-booking audit
02

The Client Journey as a System

Map every stage from inquiry to close-out. Build a follow-up cadence that converts. Automate the touchpoints that should be automated and keep personal the ones that shouldn't.

  • Inquiry to contract
  • Onboarding that does the heavy lifting
  • The client intake form
  • Offboarding and referral capture
03

The Document Stack

The contract that actually protects you. The intake form that does your discovery work. The SOP that means you never reinvent the wheel.

  • Contract structure and delivery
  • The invoice-attached system
  • Templates vs. customization
  • Building your SOP
04

Tools Without Overwhelm

The minimum viable stack for a solo operator at real-world volume. What to use, what to skip, and what to automate first.

  • Client tracking that holds up under pressure
  • Email template system
  • File organization
  • Automation without third-party tools
05

The Money Side

A pricing methodology grounded in your actual costs and time, calibrated to your specific market. Includes the Pricing Worksheet companion document.

  • Cost floor calculation
  • Time value methodology
  • Local market calibration
  • Deposit structure and payment terms
  • When to raise prices
06

Staying Sane at Scale

Batching. Boundaries. Building a business that fits your life rather than consuming it.

  • Managing peak season
  • When to say no
  • Building something that holds
Also Included

The Pricing Worksheet

A fillable companion document that walks you through the full pricing calculation — costs, time audit, effective hourly rate, market calibration, and package build — step by step.

This is for you if...

You're a solo wedding officiant, photographer, or planner working at real-world volume — part-time or full — and the backend isn't keeping up with the front.

You've lost a booking because you didn't follow up in time — or you've lost a review because the ask never went out.

You're not sure if you're profitable — you're booked, but you're not sure the math works.

You want a system that runs the same way every time, without you having to hold it in your head.

You want to build something that fits your life, not a business that holds you hostage to it.

Add-On for Officiants

Run It Like a Business: Officiant Edition

The ceremony questionnaire, the script structure guide, the vow coaching framework, and the ceremony SOP — built by a working officiant, for working officiants.

The system behind ceremonies where guests ask how long you've known the couple.

+$47
Add to Order →

Bundle: $127 total

Build the system.

The couples you serve will feel the difference. So will your calendar, your bank account, and your Friday nights.

$97
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Want the Officiant Edition too? Get the bundle for $127 →